By blatantly lying.
There is 0% ! tariff on all industry goods.
This is pure insanity.
Swiss market is going to crash tomorrow.
So we might start charging them 61%, no? 
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A straight 31% on all US imports, regardless if natureā¦ plus tax on digital services provided from abroad - that will be good enough. We can loudly declare we reduced to 31% and ask trump if he wants to cut back to 50% or so - whilst their export goes to zero.
Question: does anyone know an alternative to Google search?
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So they have a disclaimer that the values somehow include trade deficits and currency manipulation.
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Or in other words, itās completely made up
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Itās nice to claim to be nice because you only charge half of a made up number. 
Edit: I even skimmed the trade report that was mentioned at the beginning, most of the complaints are about things like having to respect the trade area norms (eg pesticide, etc for EU).
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SMI Futures (traded until 11pm) indicate a -1% decline. Restrained reaction so far, lets see what tomorrow brings.
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Knock yourself out 
Franceās Qwant and CHās protonmail I use already personally.
Edit: something to be said: it became way too easy to simply sign in to more or less anything using gmail. Iāve stopped doing that for a year now but have certainly given google sooo much dataā¦
Indeed, personally Iām less worried about the immediate reaction of the market but when more macro factors like construction, food, disposable income etc come into play.
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Iām honestly scared of my jobā¦ Our companyās recent growth is connected a lot to trade in general and we expanded a lot in the US market. At minimum my bonus is gone next year likelyā¦
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I like Qwant, like @Mirager, though it is giving me some hassle currently on my browser (wonāt work with the quick search, I have to use their webpage). I also enjoy Mojeek.
Why do you think 61% is made up?
According to deepseek CH charges 61% on US imports of meat, dairy, sugar and grain. I donāt have the knowledge of TARES to double check but regarding the number of farmers in the swiss parlament, this is plausible to ne.
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I am unsure about my job, too, despite professional services not falling under the tariffs, they could (will) impact our clients, many of which are US companies, which could mean lower revenues here by means of lower cashflow there.
Also:
"Since 2021, the U.S. has been Switzerlandās most important goods export market worldwide. Goods exports to the U.S. have grown at an average rate of 7.94% annually over the last 10 years and continue to be strong.
In 2023, goods exports reached $56.29 billion and services exports amounted to $32.31 billion. Conversely, the U.S. exports more products to Switzerland than to Scandinavia, the Baltic states, and Austria combined, making Switzerland its 14th most important export market for goods.
Furthermore, U.S. services exports to Switzerland amount to $55.6 billion, making Switzerland the 4th most important export market for services for the U.S., ahead of Mexico and Germany. The bilateral trade volume in goods and services between Switzerland and the U.S. reached a total of $185.9 billion in 2023."
I donāt know enough how thatād hit CH given I donāt know what we export to them other than drugs. I am sure drugs and precision instruments, chemicals, luxury goods canāt be outsourced everywhere, and some of these categories arenāt price sensitive. Someone who needs Rocheās drug X canāt just shop around as there isnāt anything equivalent.
The end goal is, apparently, to abolish income tax in the US using tariff revenue instead. Of course it is beyond moronic.
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Thereās a lot of other imports that have nowhere near 60%. The US exports a lot to Switzerland (if anything itās pretty balanced).
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I donāt think this is the point here. I guess, the US administration took the highest tariff they could find to justify their position?
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Itās similar to counting VAT as a tariff, you just find a reason.
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Itās all so fucking stupidā¦
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Also didnāt a bunch of company switch their manufacturing from China to Vietnam, and now Vietnam has higher tariffs than China?
Edit: my bad, they also increased china to 54% so itās still higher.
Donāt worry, we just need to wait for all this to blow over
They didnāt even look at tariffs:
Hereās what the White House and its crack team of trade investigators seems to have done: Take the USās goods trade deficit with any particular country, and divide it by the total amount of goods imported from that country. Cut that percentage in half, and thereās the USās āreciprocalā tariff rate
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