No thesis but doesnât want to put all my eggs in one place so want to diversify little. I am
Thinking daily usage product will have a gain somehow.
I might be wrong too
So what will be the benefit compared to a fully diversified index? Why not truly diversify instead of making a sectorial bet. Unless you do have a thesis why it will overperform that sounds like a very bad idea.
The âthesisâ or idea should be obvious: consumer staples are relatively low-risk and less volatile stocks. Most of the biggest companies in the sector have been have around forever (many decades), are well diversified in brands and geographically. Just as the big retailers like Aldi, Lidl and coop, they wonât be going anywhere, not even in severe crises. Also, while competition between Lidl and Aldi, or coop and Migros, may be fierce, these retailers arenât going to price the other one out of the market.
Investment or portfolio allocation shouldnât be only about margins, earnings or gains - but also about personal risk tolerance and what one personally feels comfortable with (which may very well be investing into known brands).
Which index is âfully diversifiedâ?
Commonly cited âWorldâ or country stock indices are far from âfully diversifiedâ with regards to the actual economies theyâre named after. Theyâre merely a representation of the companies listed on certain particular stock exchange(s) - but not necessarily a very good or appropriately diversified reflection of the countryâs or regionâs economy.
Poland, for example, is the fifth most populous EU country, and Iâm sure itâs a very well-diversified modern industrial and/or services economy. Yet more than 40% of MSCI Poland is bascially banks (and insurance?).
OP didnât have a thesis, did not seem to know about index funds, etc. The goal was to educate (that they should do more research at this point since there were gaps they needed to cover first).
Once weâre past that stage, we can start arguing about the fine point (whether consumer staples is good low risk investment, what is good diversification, etc.). But in my opinion thereâs some baseline we first need to teach.
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