I don’t get offended easily 
You’re absolutely right, it’s hard to know who you can trust on the internet. That’s part of the reason why I started the blog in the first place. I felt like the world needed some more transparant money-talk.
I’m not sure about the conversion rate. I had about 8000 visitors last month and 225 new leads. But some of those 8.000 have been following for a while and are not new visitors. A rought estimate would be around 3 - 3,5%?
It does take a lot of time to run a blog. If it’s your passion and a hobby it’s very enjoyable though! I love the interaction with like-minded people.